See How It Works

Behavioral Commerce Platform

---

In just 3 easy steps, our award-winning Behavioral Commerce Platform enables retailers to use LIVE data to instantly link tailored campaigns to individual shoppers based on their particular shopping personalities and buying behaviors.

Step 1: Use LIVE data to define shopper segments

Step 2: Create offers instantly

Step 3: Launch targeted offers to specific shoppers in Real Time

 

Get the flexibility of 24-hour campaign management on a user-friendly, web-based interface, along with a dedicated Client Services team that can answer your questions, suggest key shopper segments, and even help you develop ad creative.

Define a target audience by their shopping personality and you can find…

• Shoppers who have no problem buying at full price, especially if it’s new on the market and they’re among the first to find out about it.
• Shoppers who love freebies and samples, making them great candidates for loyalty programs and strong return shoppers.
• Discount-driven shoppers who are always on the lookout for a good deal. Implement a flash sale to these shoppers to increase their purchase frequency.

Define a target audience by buying behaviors and you can find…

• Impulse shoppers who are more open to upsells and cross-sells.
• Shoppers who won’t buy without Free Shipping. Instead of offering free shipping sitewide, extend a special offer just to these shoppers.
• Shoppers who do research across a week-long span of time before purchasing, making reminders – and sometimes discounts – crucial to closing a sale.

The Most Advanced Targeting Capabilities

---